Archive for November, 2006

Revisiting the Quilt Pricing Model

I’ve had a lot of responses to the quilt pricing model I posted on the QuiltingBusiness.com web site. (You can check out that quilt pricing article here)

Recently, I received the following question from Gail Quast:

Chuck, I appreciate your articles - they have helped me a lot. My questions relates to the article on pricing quilting. I’m guessing the same ‘formula’ would apply to doing hand quilting for a customer? I am attempting to start doing so and separately may do piecing and quilting if someone wants the entire process done for them vs. having “an old top” they need quilted.

Also, any thoughts on including pricing for computer generated design as part of planning a quilt for a customer (EQ5 or QuiltPro) followed by constrution and quilting of course.

Thanks for your input!
Gail

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Some Resources for Financing Your Quilting Business

Over the past few months, I’ve received numerous emails from readers asking the question:

“How do I finance my new quilting business?”

Of all the issues involved in starting a new quilting business, perhaps the most dreaded is coming up with the money to start and run your business until you are established and funding it through sales. This step alone has stopped more quilting businesses before they have started simply because of lack of information.

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How to Write Your Way to More Quilting Business

So, you’ve opened up your quilting business?

You’re in a good location, provide a superior product and offer compelling prices. Yet, somehow, you’d like to see more people frequenting your quilt shop or signing up for your quilting classes, taking advantage or your machine quilting services, or purchasing your quilts.

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Quilt Pricing

The most frequent question I receive from my readers is, “How do I price my quilts?” For anyone who makes hand-crafted, one-of-a-kind items for sale, the toughest part of your business isn’t creating your masterpieces. The toughest part of the business is coming up with the price. And, with this article, I will try to give you my perspective on how to best price your quilts.

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Quilting Business Costs

NOTE FROM CHUCK: This week’s article is inspired by a question from one of the Quilting Biz ezine readers. With her permission, I’ve reprinted her question and my response to her for your benefit.

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Quilt Shop Signage - How to Use Signage Effectively in Your Quilt Shop

Second in importance only to the sign outside your quilt shop are the signs inside your quilt shop. For the signs lining the walls and shelves of your quilt shop business will either give your customers the information they require to make a purchasing decision or confuse them to the point that they throw up their hands in disgust.

There’s an art to signage. Too little of it is not good. Too much of it is not good. You’ve got to arrive at a happy medium if you’re to keep your customers happy. But how much is enough?

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Quilting Web Sites and How to Get Traffic

NOTE FROM CHUCK: This week’s article is inspired by a question from one of the Quilting Biz ezine readers. With her permission, I’ve reprinted her question and my response to her for your benefit.

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