Quilt Marketing Quilting Business

Is a Hand Quilting Business Worth It?

Recently, I received a question from one of the community about starting a business doing hand quilting (name withheld by request). Here is the question (which I've paraphrased for brevity):

I have a request to hand quilt and I have no idea how to determine what to charge. Could you help me out with the guidelines? I do hand quilting on my own quilts and people tell me I do a good job and they want me to do their quilts. Any information would be appreciated. I'm thinking about doing hand quilting as a business if it will be worth it. It takes a lot of time and I don't think people realize it.

Here's my response to this question…

I think you're absolutely right — people have no idea how long hand quilting takes and what goes into the process. I've found a couple of sites that offer these types of services so you can have a basis for comparison:

The most important thing that you can do is to try to figure out how long it will take you to do a quilt of a certain size, figure out how much you would like to make per hour, and multiply that out. This will give you an idea of whether or not the process will be worthwhile for you.

Once you have a basic idea of how much you would like to charge, you can see if your potential customers are willing to pay. Sometimes, it can be more difficult dealing with friends because they might think your time is not as valuable, especially if you're just starting out. But, if you want to try quilting as a real business, you need to make sure you are getting paid for your valuable time.

One of the best ways you can let people know the value of your service is to tell them exactly what goes into hand quilting their quilt tops. Explain how long it takes, the number of stitches per inch, the quality of the thread, and the intricacy of the patterns. All of this will help convince your potential customers that they will be getting a finished quilt that will become a treasured heirloom for their family for generations to come.

Hope this helps, and good luck with your new quilting business.

Good luck,


If you have any questions about your quilting business – whether just starting out or looking for a boost with some solid marketing or business advice – feel free to send me an email at

Chuck Smith is the owner of, the web's only site dedicated to helping you make money with your quilting. Visit today to sign up for the FREE email mini-course: “7 Unique Ways to Make Money with Your Quilting.”

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2 replies on “Is a Hand Quilting Business Worth It?”

Hand Quilting is an art form and many people do not realize the time involved. We have a Mennonite group in my a area and they have used the thread by the yard pricing for years. They work really faat and to compete with them is really difficult. I have done a few hand quilted pieces for friends and as you have stated they think you should do them a favor and reduce the price. Stand firm and if they truly want a hand quilted quilt they will come around. Thank You for having this question posed and the sources for the pricing.

Hello Chris

I have just recently started setting up my website. I had sold on E-Bay for a number of years,but to sell the way I wanted to, it was too expensive.

Yes, I truly agree with you that Hand Quilting is an art form and does take a lot of time. But when you see the surprise and pleasure of one these treasures, it is worth every stitched finger you suffered in making it.

I charge 10 cents a square inch plus cost for my quilts. People usually are delighted with the quilt. I suppose I’m under pricing, but the way I enjoy and the speed I quilt, it is enough.

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