Categories
Quilting Business

Welcome to the Quilting Business Blog!

Welcome to the Quilting Business Blog! This blog is a resource for anyone who is involved (or hopes to be) with quilting as a business. This includes quilt shop owners, anyone offering a quilting service, quilts for sale, long arm quilting services, quilting classes or any other types of quilting business.

If you are brand new to the industry, you will find lots of articles and resources that relate to starting, and running a quilting business.

Small business is something I am personally very passionate about, and it is my goal that by reading this business blog and implementing the tips and advice you find here, you will see improvements in your business that speak to your bottom line. I believe everyone needs a business coach, and that is exactly what I intend this blog to be, your personal business coach. Now, let’s start making some money!

Warmly,

Charlotte

Categories
Quilting Business

Building Your Website – Picking a Theme

The next step in building your website is to pick a theme, which controls the look of your site.  And in WordPress, there are 1,000s of themes available for free, and some premium themes that don't cost an arm and a leg.

Next up… The Right Plugins for Your Site:

  1. Register your domain and set up hosting – done!
  2. Set up your WordPress installation – done!
  3. Pick a theme and apply it – done!
  4. The right plugins for your website
  5. Getting a Google account
  6. Settings, settings, and more settings
  7. Creating a graphical header
  8. Setting up an email subscription system
  9. Organizing  your site – writing pages
  10. Writing posts and adding images
  11. Search Engine Optimization (SEO)
  12. Wrapping it all up
Categories
Quilting Websites

Building Your Website – Step 1

domainnameI'm almost ready to start putting up the In A Good Way website (just waiting for some content and images), but I realized that the very first steps in getting your own website up and running were not covered – registering your domain, securing hosting, and changing nameservers.

So, I've put together three short videos on how I would handle this portion of the process.  I use www.GoDaddy.com to register all of my domains, and I use www.HostGator.com for my hosting.  In the video, I'll show you how to find a domain name, and once you have registered, what  you need to do to have your hosting set up at Host Gator or GoDaddy.  There are other domain name registrars and hosting companies (including GoDaddy.com's own hosting), but since I can't show every option, I'll show you what I use.  Then, I show you how to change the Nameservers so the Internet can find your site.

Here are links to all three videos:

Categories
Quilting Websites

Watch Me Build a Website

www.inagoodway.orgA lot of you helped out Teddi with In A Good Way, the charity that works with Native Americans looking to get their lives back on track.

Teddi has been working on getting a website developed for the charity, and now I've decided to help out and work with Teddi to build the www.InAGoodWay.org website.  And, you get to watch the entire process!

Since Teddi has already registered the domain – www.inagoodway.org – with www.GoDaddy.com, I don't need to do that.  In addition, Teddi is hosting his website with GoDaddy, so that's taken care of as well.  But, there's a lot left to do and you get to watch the process over my shoulder.

So, over the next couple of weeks, here's what you're going to see:

Categories
Machine Quilting Quilting Business

Q&A: Stay Away from eBay

I received this question from Eileen Keane about selling on eBay and making a decent living…

Good morning Chuck,

Thank you for including me on your mailing list for your ezine! I'm finding lots of valuable information on it.

I've been reading the selling on eBay article and checking out other machine quilters on eBay. I have to admit, I'm very leery about listing there. Most of the longarmers I've talked to have told me that I'd be giving my work away.

If you look at my website, you'll see that I'm reasonably priced for my part of the country/state. I honestly don't know what to do; I want more business but not at the cost of making a decent living.

Thanks and I hope I hear from you,

Eileen Keane
www.DesigningQuilts.com

Over the years, I've found that eBay is a great place if you want to pick up some unusual item – a vintage toy or script from a favorite movie – but I haven't really seen much for selling services that seemed like a good deal for the seller.  It seems that everyone searching eBay is looking for the lowest price, and it can be tough to make enough money to make it worthwhile.  So, here's my answer to Eileen:

Categories
Quilting Websites

Using WordPress for a Quilting Website

Quilting BusinessOne of the top questions I received recently was about starting a quilting website, or improving an existing website.  I've been developing websites for well over 15 years, and have spent a lot of time evaluating the best ways to get things done.  I've coded sites by hand, used Front Page and Dreamweaver, and have also looked at various software platforms for websites.

Recently, on www.LifeIsLocal.com, my website focused on helping local businesses get the most out of their online and offline marketing, I posted about why I use WordPress for all of my websites.  You can find the article, “Why I Use WordPress for Small Business Websites,” on the blog, but here are the key points:

  • WordPress is FREE. You don't spend a thing on the software.
  • WordPress is extensible. Lots of people are adding new functionality to it every day.
  • WordPress is easy-to-use. Once it's set up, you can easily add new content.
  • WordPress is interactive. Just like Quilting Business, you can solicit comments from your community.
Categories
Quilt Marketing Quilting Business Quilting Websites

Staying Motivated and Your Own Website

quiltI'm answering my first question from the Quilting Business community today, and it comes all the way from Israel.  Here's the question:

Hi,

I am an about-to-be unemployed high-tech writer who has been quilting 15 years. I have loads of experience with many quilting techniques that I have learned over the years. I enjoy wallhangings and quicker projects. I have made involved projects and not made enough to cover my time. That just left me frustrated.

I very much want to build up a quilt business both quilting and teaching quilting. I have a draft website — I mean info about my products have been on a page on a friend's Website. She gets a cut if I get a sale. No one has bought anything over the last year.